Privacy policy

Privacy, attribution data and business inquiry handling.

Last updated: July 2, 2026

Overview

TrackNova provides performance marketing infrastructure, including click tracking, conversion tracking, postback monitoring, reporting, lead routing, partner operations and traffic quality workflows. This policy describes how we handle information collected through the website and related platform interactions.

Information we collect

We may collect information you submit directly through the website, including name, email address, company, phone number, website, plan interest and message content.

We may also collect technical and attribution-related information such as IP address, browser details, referral URL, landing URL and campaign parameters for security, analytics and sales follow-up.

How we use information

  • Respond to demo, pricing and enterprise inquiries.
  • Operate, secure and improve the TrackNova website and platform.
  • Understand campaign attribution for business development and website analytics.
  • Detect abuse, spam, fraud, invalid traffic and unauthorized activity.
  • Meet legal, contractual, accounting and security obligations.

Platform and tracking data

TrackNova may process click identifiers, conversion events, timestamps, source metadata, device or browser signals, postback details and quality indicators on behalf of customers. Customers remain responsible for using the platform in compliance with applicable privacy laws and partner agreements.

Sharing

We do not sell personal information. We may share data with service providers that support hosting, analytics, communication, infrastructure and security. We may also disclose information when required by law or when needed to protect TrackNova, customers, users or the integrity of the service.

Retention

We retain website inquiry records and related operational logs for as long as needed to support business, legal, accounting, security and service-delivery requirements. Customer data may also be subject to contractual retention settings or platform-level configuration.

Security

We use administrative, technical and organizational safeguards designed to protect information. No internet-based system can be guaranteed fully secure, but TrackNova is built with a strong emphasis on auditability, control and operational integrity.

Your choices

You may contact us to request access, correction, deletion or restriction of personal information, subject to legal, contractual and operational limitations.

Contact

For privacy-related questions, contact support@tracknova.in.